Mixpanel
- Free allowance
- Free plan, free forever with no credit card required: up to 1M events per month, unlimited seats, 10K session replays per month, up to 1k monthly experiment users, up to 10 active feature flags, 5 saved reports per seat; the Query API is not part of Free
- Verdict
- caveatusable, with a named limit or an unprobed read path
- Cost
- free tier
- Identity
- emailno card, no phone
- Binding limit
- volume-quotaup to 1M events per month on Free; 10K session replays and 1k monthly experiment users per month; up to 10 active feature flags
- Evidence
- documented19 sources; a first-party page was read and the sentence quoted
- Freshness
- stale on 2026-12-02checked 2026-11-01 (live); stale on 2026-12-02
| Free tier | Free plan, free forever with no credit card required: up to 1M events per month, unlimited seats, 10K session replays per month, up to 1k monthly experiment users, up to 10 active feature flags, 5 saved reports per seat; the Query API is not part of Free unit mixed; metered on request-count; Events, session replays and experiment users each have their own monthly count, so no single unit of the vocabulary fits. The Growth plan starts at USD 0 for the first 1M events a month and bills further events by volume tier; what the Free plan does with events past 1M is unverified: not stated on the pages read. |
|---|---|
| Price | none stated |
| Limits |
Free has no Query API. |
| Binding | volume-quota The 1M events a month is the first ceiling for an app with traffic, and the missing Query API means reports are read in the web app only. |
| Identity | email The sign-up page offers a free account from an email address, with an agreement to the terms; the pricing page states no credit card is required. Any later step is unverified: behind a sign-up. |
| Egress | the Query API, which downloads reports as CSV, PNG or PDF or exports results to JSON or CSV, is not available on Free; whether the Raw Data Export API is open to a Free project is unverified: the pricing page lists only Ingestion & export API access (Import historical data) as available |
| Per-object cap | the import endpoint accepts up to 2000 events and 10MB uncompressed per request |
| Retention | event data is deleted 2 years after ingestion by default on Free, Growth and Enterprise, and a custom policy is an Enterprise feature; session replays are kept 30 days (730 days) |
| Interface | rest The Ingestion API (import and track endpoints) authenticates with a project token as the basic auth username or with an Owner or Admin service account, at api.mixpanel.com or api-eu.mixpanel.com for EU data residency; an MCP server and Mixpanel Headless (work with Mixpanel as code) are listed as available on Free. The Query API is not part of Free. endpoint: https://api.mixpanel.com/import |
| Tooling | the Ingestion API, an MCP server, Mixpanel Headless and the web app |
| Composes with | Event analytics, funnels and retention for the front end of a free-hosted app, up to 1M events a month, with 10K session replays and 10 feature flags in the same project. |
| Reliability | no throttle, ban or data loss is stated on the pages read beyond the 2-year event retention and the 30-day session replay retention; a 429 answer means a per-project rate limit was reached |
| Notes | Companies founded less than 5 years ago with up to USD 8M in funding receive a first free year of the Startup Plan, a separate offer. |
| Evidence note | documented Plan limits are quoted from the first-party pricing page and the rate limits from its API documentation. No account was opened, so the behaviour past 1M events and any later sign-up step are unverified: behind a sign-up. |
| Parsed numbers |
|
Evidence 19
| date | source | what it proved |
|---|---|---|
| 2026-11-01 | mixpanel.com/pricing/ | the Free plan is free forever and needs no credit card |
| 2026-11-01 | mixpanel.com/pricing/ | the Free plan includes up to 1M events, 10K session replays, 1k experiment users and 10 active feature flags, with unlimited seats |
| 2026-11-01 | mixpanel.com/pricing/ | the Growth plan starts at $0 a month with volume discounts |
| 2026-11-01 | mixpanel.com/pricing/ | early-stage companies with up to USD 8M in funding receive a first free year of the Startup Plan |
| 2026-11-01 | mixpanel.com/pricing/ | Free allows up to 1M monthly events |
| 2026-11-01 | mixpanel.com/pricing/ | Free has 5 saved reports per seat |
| 2026-11-01 | mixpanel.com/pricing/ | Free session replays are kept 30 days |
| 2026-11-01 | mixpanel.com/pricing/ | event data is deleted after 2 years by default and a custom policy is Enterprise only |
| 2026-11-01 | mixpanel.com/pricing/ | the Query API is not available on Free |
| 2026-11-01 | mixpanel.com/pricing/ | ingestion and export API access for importing historical data is available on Free |
| 2026-11-01 | mixpanel.com/pricing/ | Mixpanel Headless, working with Mixpanel as code, is available on Free |
| 2026-11-01 | mixpanel.com/pricing/ | an MCP server is available on Free |
| 2026-11-01 | mixpanel.com/pricing/ | US or EU data residency is available on Free and chosen at project creation |
| 2026-11-01 | docs.mixpanel.com/reference/rate-limits | the Ingestion API allows 2GB of uncompressed JSON a minute or about 30k events a second per project |
| 2026-11-01 | docs.mixpanel.com/reference/rate-limits | rate limits are scoped per project and a 429 answer means a limit was reached |
| 2026-11-01 | docs.mixpanel.com/reference/import-events | the data collection server is a regional host, api for the US and api-eu for EU data residency |
| 2026-11-01 | docs.mixpanel.com/reference/import-events | an import request accepts up to 2000 events and 10MB uncompressed |
| 2026-11-01 | docs.mixpanel.com/reference/import-events | the import endpoint accepts a project token as the basic auth username |
| 2026-11-01 | mixpanel.com/register/ | the sign-up page offers a free account from an email address |